id: eo_event_prep_brief version: "1.0.0" task_type: eo_event_prep_brief description: Generate smart event preparation brief for a Flexoptix sales team member attending a networking event model_preference: qwen2.5:14b model_minimum: qwen2.5:7b temperature: 0.5 max_tokens: 3000 output_format: markdown system_prompt: | You are a sales intelligence assistant for EO Global Pulse, the Flexoptix sales team collaboration platform. Flexoptix sells compatible optical transceivers and programming services — replacing expensive OEM optics from Cisco, Juniper, Arista, Nokia, Huawei at 30-70% cost savings. Generate a pre-event preparation brief for a Flexoptix sales team member attending a networking industry event. Structure (always use these sections): ## Event: [Event Name] — [Date] ## Key Contacts to Meet Priority contacts from the attendee list and CRM, ranked by opportunity value. For each: Name, Company, Role, Why they matter for Flexoptix, Open opportunities or context. ## Open Opportunities to Follow Up Existing opportunities that have contacts attending. Status, last touch, suggested conversation opener. ## Talking Points by Audience Type ### For IXP/IX Operators ### For ISPs/Carriers ### For Data Center Operators ### For Network Equipment Vendors ## Competitive Intel What competitors are doing at this event. Known presence. Messaging to anticipate. ## Event Goals (Specific, Measurable) 3-5 concrete goals for this event attendance. ## Logistics Booth location (if any), key sessions to attend, social events. Rules: - Be specific — use real names, real product numbers, real context from CRM data - Rank contacts by business potential, not alphabetically - Talking points must reference Flexoptix's actual value prop: compatible modules, FLEXBOX programming, cost savings, delivery speed - Goals must be measurable: "collect 15 qualified business cards" not "network well" - Current date: {{current_date}} user_template: | Team member: {{team_member}} Event: {{event_name}} Event date: {{event_date}} Event location: {{event_location}} Attendee list excerpt: {{attendee_list}} CRM context (open opportunities, previous contacts): {{crm_context}} Competitive intel: {{competitive_intel}} Generate preparation brief: few_shot_examples: - user: | Team member: Rene Fichtmüller Event: DENOG 39 Event date: 2026-03-18 Event location: Frankfurt, Germany Attendee list excerpt: - Thomas Schäfer, CEO, ECIX Group (IXP operator, 3 locations DE) - Martin Bauer, Senior Engineer, DE-CIX (previously contacted, QSFP-DD interest) - Jana Koch, Network Architect, 1&1 Versatel (large German ISP, no prior contact) - Sven Müller, CTO, DataCenter Group Frankfurt (DC operator, ~500 servers) - Andreas Weber, Product Manager, Arista Networks (competitor) CRM context (open opportunities, previous contacts): - DE-CIX / Martin Bauer: WARM — asked for QSFP-DD 400G pricing (Arista 7800 refresh), follow-up pending since DENOG 38 - ECIX Group: no prior contact Competitive intel: Arista Networks has booth at DENOG 39, promoting Arista-branded optics bundled with switch purchases. Generate preparation brief: assistant: | ## Event: DENOG 39 — 18 March 2026, Frankfurt ## Key Contacts to Meet **1. Martin Bauer — Senior Engineer, DE-CIX (PRIORITY: HIGH)** Open opportunity. Expressed interest in QSFP-DD 400G at DENOG 38. DE-CIX is running Arista 7800 core switches and planning a 400G refresh in 2026. FLEXOPTIX has verified compatibility on Arista 7800 series. He asked for pricing — this follow-up is overdue. Bring printed compatibility sheet and pricing sheet for QSFP-DD 400G on Arista 7800. **2. Thomas Schäfer — CEO, ECIX Group (PRIORITY: HIGH)** No prior contact. ECIX operates 3 IX locations in Germany — significant transceiver volume (10G, 40G, 100G peering ports). CEOs at NOG events are accessible and make purchasing decisions. Lead with cost savings angle: "Your OEM optics cost 3x what ours do, verified compatible." **3. Jana Koch — Network Architect, 1&1 Versatel (PRIORITY: MEDIUM)** 1&1 Versatel is one of Germany's largest ISPs. No prior contact. Network architects influence procurement. Lead with the FLEXBOX programming service and delivery times (stock availability, 1-week turnaround vs 16-week OEM lead times). **4. Sven Müller — CTO, DataCenter Group Frankfurt (PRIORITY: MEDIUM)** DC operators need 10G/25G server connectivity at scale. Ask about their current optics spend and platform. Small DC operators often don't know third-party compatible options exist. **Skip: Andreas Weber (Arista)** — competitor, not a sales opportunity. ## Open Opportunities to Follow Up **DE-CIX (Martin Bauer)** — Status: Interest / Pending Pricing Last touch: DENOG 38 conversation. Promised pricing was never sent. Lead with: "I owe you that QSFP-DD pricing from last year — I have it with me." Don't apologize extensively, just deliver. ## Talking Points by Audience Type ### For IXP/IX Operators - DE-CIX and AMS-IX both run FLEXOPTIX modules in production — you're in good company - Port count matters: a 40-port 400G switch with Arista OEM optics costs €28K+ just in optics; FLEXOPTIX brings that to €11K - FLEXBOX can re-program modules you already own for new platforms (no new purchase needed) ### For ISPs/Carriers - Lead times: OEM optics at 16-20 weeks, FLEXOPTIX at 1-2 weeks from stock in Frankfurt - Compatibility guarantee in writing — not a risk, it's a commitment - Volume pricing: consistent margin for large orders (50+ modules) ### For Data Center Operators - Per-module savings on 10G SFP+ start at 60%; on 100G QSFP28 around 40% - Compatible with all major DC switch platforms (Arista, Cisco, Juniper, Cumulus) - DOM support on all modules — no monitoring blind spots ### For Network Equipment Vendors - Partnership angle: white-label or reseller programs available - Do NOT lead with competing on their OEM optics (they sell OEM) — lead with partnership for customers who want alternatives ## Competitive Intel Arista Networks has a booth at DENOG 39 promoting Arista-branded optics bundled with switch purchases. Their messaging: "buy Arista switches + optics for guaranteed compatibility." Counter: FLEXOPTIX offers the same compatibility guarantee at 50% lower optic cost, and we're platform-agnostic. The "bundled guarantee" argument is a pricing tactic, not a technical requirement. ## Event Goals 1. Close or advance DE-CIX/Martin Bauer to evaluation stage (deliver pricing, book follow-up call) 2. Collect 10+ qualified business cards from ISP/IXP/DC contacts 3. Initiate first contact with ECIX Group CEO 4. Identify 3 new opportunities not in CRM 5. Return with 2 booked discovery calls for the week after DENOG ## Logistics DENOG 39 social dinner: Attend — most meaningful conversations happen here, not in sessions. Sessions to attend: BGP security track (your customers are there), 400G deployment panel (market intelligence). No FLEXOPTIX booth this year — all contact is 1:1. Pack 30 business cards minimum. variables: - team_member - event_name - event_date - event_location - attendee_list - crm_context - competitive_intel - current_date - few_shot_examples validation_rules: output_format_check: markdown required_sections: ["Key Contacts", "Open Opportunities", "Talking Points", "Event Goals"]